Business Philosophy: Community Supported Brewery (CSB)
What is a community supported brewery (CSB)? Well, it would be nice to think that every time we buy beer from local breweries that we are supporting our community. However, CSB is slightly more unique than that. Because there is a growing number of upstart breweries, this is what we intend to use as we launch our brewery.
The CSB program allows us to build a community around our beer and provide a discount to the members. It is loosely based on the CSA model; where farmers offer a monthly box of produce at lower than market rate while supporting their farm. Much like a CSA, our CSB gets beer lovers special access to 56 Brewing ground breaking news and supports the innovative and sustainable locally sourced brewing practices that we strive to improve and maintain.
By pre-purchasing beer through our CSB program, the consumer is not only ensuring that s/he gets to consume superior beer all year long, but also supports 56 Brewing, its mission, agricultural suppliers, local sources, and mission security for ongoing operations. There is also an incredible savings by pre-purchasing beer. Growlers are usually $15+ dollars, 750 bottles are typically $9-18 and with the membership the cost to the consumer is less than competitive premiums.
Is it Green? Yes, you keep bringing back your initial growler, and we fill and replace it with fresh beer. Our CSB operations will be supported by a 12 month subscription known as the 56 Hopster CSB (56HCSB).
|Member Supporter||Level .5||Level 1||Level 2||Level 3|
|Length of membership||1 year||6 months||1 year||1 year||1 year|
|1 Growler or 2-750’s||1 Growler or 2-750’s||1 Growler or 2-750’s||1 Growler or 2-750’s|
|Specialty Beers||Pre-release & pre-order opportunity||Pre-release & pre-order opportunity||Pre-release & pre-order opportunity||Pre-release & pre-order opportunity||Pre-release & pre-order opportunity|
|Free Swag||T shirt||NA||NA||Pint Glass||T shirt & Pint Glass|
|Other Perks||Member only events||Member only events||Member only events||Member only events||Member only events|
Of course there will be 56 Brewing “swag” benefits throughout the year, and very cool stuff, that we love to give away to our most valued beer lovers.
Each Year we will produce a limited edition growler emblazoned with a different design unique to that year. These commemorative growlers will be available for purchase for members at any membership level.
Limited Number of Membership. Our CSB membership will be limited to 150 to start with and may change based on production and sales.
Risks & Benefits of Supporting a Community Supported Brewery. CSB members shall be made aware of the risks attendant to supporting a true community brewery. These are risks that all small businesses take, as well as agricultural supply risks, and using local available ingredients. This may delay the delivery of products slightly different than expected. The 56HCSB will try to exceed expectations and minimize risk whenever possible.